Wednesday, May 29, 2013

Jessica Chastain is the New Face of Yves Saint Laurent

Redhead powerhouse Jessica Chastain is the new face of the Yves Saint Laurent parfum called Manifesto.

In the new YSL ad campaign, Jessica gets messy in lavender.



And the manifesto on Manifesto? Well here's the blurb:
The manifesto of femininity by Yves Saint Laurent.
For women who invent their lives at every moment. Audacious, down to their contradictions and excesses. Above conventions, they create their own personal
codes. For her nothing important is lived… 





In a statement to Women's Wear Daily, an executive at YSL attested that purple was "the color of absolute seduction for Mr. Saint Laurent." Nuff said. The use of purple paint in the Nicolas Winding Refn ad is just so righteous.